Monday, 2 July 2012

Music Video Analysis: Alt-J (∆) Breezeblocks

The music video is directed by Ellis Bahl, the song is by Alt-J. The music could be said to belong to the Alternative genre. It is slightly similar to the music of the band Hot Chip.

The song corresponds to the visuals frequently in that the visuals demonstrate the lyrics. For example, when there is a picture of the woman in the bath, the lyrics are '...so hold her down with soggy clothes and breezeblocks'. Also, soon after that the lyrics are as follows '...never kisses all you ever send are full stops.' This indicates the story and the cause of the conflict, their relationship has clearly had some problems and the man has been violent because of it. These lyrics are coupled with the picture of the man's wedding rings, this emphasises the strain the situation is having on their relationship. Also, at this point, the music is quite intense for a short burst, again reinforcing the strain. The video was inspired by 'Where the Wild Things Are', this includes a character being upset about someone leaving them and is violent in order to make them stay. This shows that the violence does not necessarily mean that he wants her to leave, but is so desperate to make her stay that he needs to hurt her and possibly kill her.

The video frequently cuts to the beat of the song, as aforementioned, there is a shot of the wedding ring, when the music changes there is a cut to a close-up of the ring on his finger. At the beginning of the song and video, the pace is quite slow, but then they both simultaneously increase in pace as they go on.

The band make no appearances in the video. This means that there is not an image presented of the band within the video.

1 comment:

  1. A great video to choose, Liam. You just need to get back into the analytical style that you had mastered during the study for G322.

    Aspects that leap to mind straight away are:

    - disrupted narrative structure
    - camera shots/framing picking out detail e.g. his wedding ring at the start
    - change of pace in editing etc...

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